Project overview

Growth marketing branding / Digital design

During my internship at Ease, I created promotional landing pages, web banners, and paid acquisitions including Facebook Ads and Google Adwords, as well as printed materials. Since I was the sole designer on the Growth team, I had a lot of flexibility to create visual assets. It made my job feel not like an intern’s work, but rather like that of a normal designer. I still maintain a good relationship with my manager and the team director at Eaze, and I continue to work on some of their projects on the side.

Eaze driver promotional website

Eaze needed a promotional micro-site that would connect Google AdWords to the Eaze Driver application site. We named it eazetechnologies.com. One challenge was to create it without using the words ‘marijuana’ or ‘dispensaries’ so it could be used with Google Adwords. We also needed users to understand that they'd be signing up to deliver marijuana products. The design was a success, and it's now getting 130,000 visitors daily.

 

The team gave me a brief concept and content for the website as well as a lot of creative control, which I loved. I created 3 design options, the team chose their favorite one, and then I finalized the design. 

 

When we created the page, I made it as simple as possible because we wanted the site to be a bridge from AdWords to the driver application. The page only has 3 parts: the Hero shot, information about the job and benefits, and a testimonial. The goal of the design was to show users that anyone can be a delivery driver for Eaze.

More work will be updated soon!